Branding and Marketing for Social Enterprises
Sponsor : IIMB
Sponsor : NSRCEL
This is a workshop to sensitise the enterprises about the relevance of branding and marketing for social non-profits. This session covers brand storytelling, visual, messaging and mediums to explore branding and marketing. This is a private session for IIMB | NSRCEL incumbents.
3 Takeaways
Nov 17, 2021 | 10:28 am
What was the biggest takeaway for you?
Understood that insurance instruction video works and it's worth spending.
What is the one thing you will do differently based on what you learned?
Concentrate more in social media to reach Business to customers, but it is a long journey if you're persistent we can reach the destination.
How will you hold yourself accountable to ensure that you apply one or two things you learned?
Sure, if not me who else will!
Nov 16, 2021 | 12:39 pm
What was the biggest takeaway for you?
Story for a brand, it's significance for building the same.
What is the one thing you will do differently based on what you learned?
We would be engaging in discussions to take the marketing canvas and look at creative ways to reach our beneficiaries and donors.
How will you hold yourself accountable to ensure that you apply one or two things you learned?
Buddy up with someone from the cohort.
Nov 16, 2021 | 11:54 am
What was the biggest takeaway for you?
Invest in branding - as a social entrepreneur - your message has to come from you and not your social media handler.
What is the one thing you will do differently based on what you learned?
Be on top of things and practice emphasising our brand and thought leadership a bit more
How will you hold yourself accountable to ensure that you apply one or two things you learned?
through weekly targets and calendar .